A Highly Interactive Training Course On

Business Relationship Management Professional Training (BRMP)

Skills to Build your Reputation and your Business

Classroom Sessions
18-22 Aug 2025
Amsterdam
$5,950
10-14 Nov 2025
London
$5,950
23-27 Mar 2026
Dubai
$5,950

Course Introduction

The saying “it’s not what you know, but who you know” often misses a key point: the real impact comes from who knows you. In today’s competitive business landscape, where brands are frequently reduced to mere commodities due to comparison websites, maintaining a strong reputation is more important than ever. Successful relationships with customers, suppliers, and partners are critical assets that drive business growth and sustainability.

In this context, the quality of business relationships becomes the most crucial asset an enterprise possesses. The future growth and success of any organization hinge on its ability to cultivate and manage these relationships effectively. Building and maintaining strong connections can set a business apart in a market where instant comparisons are the norm.

The Business Relationship Management Professional Training (BRMP) course offers a deep dive into improving every aspect of business relationships, from initial meetings to ongoing management. This Business Relationship Management Professional Training (BRMP) course will guide participants through a proven methodology based on the Business Relationship Management Professional (BRMP) framework, providing a thorough understanding of relationship management best practices.

Attendees will acquire practical tools, knowledge, and skills to manage business relationships effectively. By integrating these techniques into their daily practices, participants will enhance their organization’s ability to build trust, foster loyalty, and achieve long-term success through superior relationship management.

Training Objectives

By the end of this COPEX training course, you will be able to:

  • Understand why successful Business relationships and how they create great Customer Experiences, are the most important asset an organisation can possess and why future existence, much less prosperity, depend so totally on them.
  • Understand the mind of your customer. The workshop draws upon cutting edge science to understand and explain how the customer’s mind works and so how we can relate to it.
  • Understand how to develop finely tuned relationship skills, how to build rapport and most importantly, trust.
  • Learn skills, processes and attributes to enable you to perform not as merely a supplier, but as a strategic partner, contributing to business strategy formulation and shaping business demand for your enterprise’s services.
  • Understand the true meaning of value, how it is created, how it sometimes gets destroyed and how it can migrate from one business model to another.
  • Learn more about yourself and your own personal motivations, become gifted at understanding what is happening inside the customer’s mind and your own.

Who should Attend?

This COPEX training course is suitable to a wide range of professionals but will greatly benefit:

  • Business Relationship Managers
  • Key Account Managers
  • Global Account Managers
  • Sales professionals
  • Business Development Professionals
  • Marketing Executives

Course Outline

Day One: The Business Relationship Manager
  • The goals and objectives of a successful BRM
  • The role of the BRM and its growing importance
  • The evolution of the BRM role in response to business and provider forces
  • Business and Supplier Demand maturity and its affect on the BRM role
  • The Drivers of relationship maturity
  • The tactics and strategy of the BRM role
  • Reporting and Organizing structures for Business Relationship Managers.
Day Two: Strategic Partnerships
  • Value Realization and Migration
  • Demand Shaping
  • The Strategic Relationship Management Process and how to deploy it to strengthen professional relationships
  • The Customer’s Decision-Making process and buying cycle
  • Mutual Relationship contracts and how to execute them
Day Three: Understanding the Business
  • Understanding the wider Business environment
  • Business Models
  • Strategy
  • Understanding Business processes and operations
  • Understanding the clients’ organisation, culture and internal politics
Day Four: Portfolio Management & Business Transition
  • Portfolio Management as a means of creating enduring value
  • Portfolio Management and the product lifecycle
  • Optimizing Business value by managing the relationships between Projects Programs and Portfolio Management
  • Portfolio Classification schemes and their role in balancing portfolios
  • Governance – how processes and structures are used to support Portfolio Management
  • Understanding Business Transition Management and the Business Transition Capability Model
  • Leading change
    • Concepts of Change Leadership
    • How to create stakeholder urgency
    • Key Factors in managing change, the Cliff Analogy
Day Five: Value, Persuasion and Communication Skills
  • Value-Centric service delivery
  • Building Rapport and Business Relationships
  • Understanding the differences between Products, Services and Brands and the implications of this on the Business Relationship
  • Creating compelling Value propositions
  • Influencing and Persuasion skills
  • Communications skills Masterclass

Certificates

  • COPEX Certificate of Attendance will be provided to delegates who attend and complete the course
Whats Makes Copex Courses Unique?

COPEX Training is your gateway to professional growth, with over 20 years of experience turning potential into success. Each year, we deliver over 1,000 courses in 50+ countries, earning a stellar 98% satisfaction rate. Trusted by global giants like BP, the United Nations, and HSBC, we partner with top certification bodies to provide career-focused training that empowers individuals and drives organizational breakthroughs. Our mission? To transform the way professionals learn and grow in today’s fast-changing industries. Through expert insights, cutting-edge methods, and hands-on approaches, we equip you with the skills and confidence to tackle challenges, seize opportunities, and thrive in your career.

Led by a passionate leadership team and supported by a network of world-class trainers, COPEX Training connects professionals worldwide with life-changing opportunities. We are committed to excellence, ensuring every participant leaves with the tools, expertise, and confidence to conquer an ever-evolving world.

Frequently Asked Questions

This FAQ section provides quick answers to the most common questions about our services, procedures, and policies. We aim to make your experience with us as straightforward as possible. For further assistance, our support team is ready to help.

What is COPEX?

COPEX stands for “Competency Enhancement Programs” These courses are designed to develop and enhance the skills and knowledge of professionals across various sectors.

What are the benefits of attending COPEX training courses?

Enhanced Skills: Develop in-demand skills and knowledge in your chosen field.
Career Advancement: Improve your career prospects and increase your earning potential.
Increased Confidence: Gain confidence in your abilities and enhance your professional presence.
Networking Opportunities: Connect with other professionals and industry experts.
Improved Job Performance: Enhance your productivity, efficiency, and job satisfaction.
Personal Growth: Develop valuable personal and professional skills that can benefit you in all areas of life.

What makes COPEX training courses unique?

Experienced Instructors: Courses are delivered by highly qualified and experienced instructors with industry expertise.
Interactive Learning: Engaging and interactive learning methods, including workshops, simulations, case studies, and group discussions.
Practical Application: Focus on practical skills and real-world applications, enabling you to apply your learning immediately.
Flexible Learning Options: A variety of course formats available, including classroom training, online courses, and blended learning.
Certification & Recognition: Upon successful completion, you may receive industry-recognized certifications.

What is the cost of COPEX training courses?

The cost of COPEX training courses varies depending on the course duration, content, and delivery method.

How can I register?

There are several ways to register in our public training courses:
Online – Browse the Training Plan, select the course of choice, click on the button
“Register Now” inside the course outline page.
E-mail – Send the details (name, company name, email address and training course of
choice) of your nomination to [email protected]
Telephone – +971 4 368 6886 or +971 50 106 2750

When will I receive the confirmation for my registration/s?

Upon successful registration, processing window will take not more than 24 hours from the time of registration. An email including the registration confirmation, invoice and joining instructions will be sent to the provided email address.

What is included in the training fee?

Published training course fees are inclusive of the training venue, training manual, writing materials, lunch and coffee breaks with refreshments over the entire duration of the training course.

What are the available payment methods?

The training course fee can be settled by either:

  • Bank transfer
  • Credit Card

How many hours per day, and what are the timings of your training courses?

Our training courses will run for 5 hours per day. The standard daily timing is from 8:30 am – 3:30 pm including the coffee/tea breaks and lunch.

Where do you usually hold your training courses?

Our training courses courses are being held at five-star hotels in prime and iconic destinations across the globe. Cities such as Amsterdam, Barcelona, Dubai, Geneva, Istanbul, Kuala Lumpur, London, Houston, New York, Paris, Vienna, Zurich, etc.

Do you provide hotel booking assistance to your delegates?

Once officially registered, we can assist by providing the corporate rates provided by the hotel where the training course will be conducted. Early confirmation will enable us to secure the room at reduced rates

In case of failure to attend, what is your cancellation policy?

Our cancellation policy varies depending on the circumstances presented. Generally, cancellations must be initiated in formal writing at least 14 days prior to the commencement date of the training course. Further, the option to shift an existing registration to another training course on a later date is possible. Otherwise, a full refund will be initiated.

What will I receive after the training course?

Delegates who will attend and successfully complete the training course will earn a COPEX Certificate of Completion. This certification is designed to validate the successful knowledge transfer, and that the desired learning objectives and outcomes to further advance your professional competency are achieved.

We can customize this
training course for you!

At Copex Training, we offer customizable courses designed to fit your specific needs. whether it's refining procurement practices or enhancing leadership and management skills, we tailor our programs to meet your unique goals and challenges. Let us create a training solution that delivers real results for your team.
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